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Genesis is a new global automotive brand that delivers the highest standards of design, safety, refined performance, and innovation while looking towards a more sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences focused on customers as “son-nim”, or honored guests.

Genesis offers a growing range of award-winning SUV, sedan, and electric models through its network of more than 220 independent U.S. retailers, in addition to its more than 30 Canadian agency distributors. Genesis now counts more than 70 standalone retail facilities across the North American region, with dozens more in development. Consumers can discover the brand through its many retail points, at Genesis House, the brand’s flagship space in New York City, or online at www.genesis.com.